I’m currently a Group Creative Director at TBWA/Chiat/Day leading Skittles and Starburst.

Before that, I was at 72andSunny where I led creative for the NFL, with three consecutive top 5 finishes in the Super Bowl AdMeter and a Sports Emmy for our “Somebody” work. During my time, I worked as part of the team that helped turn the NFL into “the most improved brand since 2019”, according to YouGov, going from the least popular league among fans to most popular.

At various agency stopovers, I’ve helped create The Lost Class for Change the Ref. It won some awards, sparked a Wall Street Journal response, and was praised by ‘Hey Whipple, Squeeze This’ author, Luke Sullivan. But more importantly, it helped elevate the conversation about our desperate need for gun reform in America. Thankfully, we weren’t sued. I’ve helped making the Internet believe the NFL was scripted, developed the world’s first all-naked hiking trail system, helped get girl’s flag football officially sanctioned in 8 states, brought the ultimate fan casting to life with Timothee Chalamet as Edgar Scissorhands, and brought Ghana to the world during the Super Bowl.

Maybe most significantly, I’ve been recognized as the best stick thrower by my dog @ParsonVizsla 5 years running. His reference is available upon request via Instagram DM.

Contact: Hit me up at turnier.matthew@gmail.com to chat.